5 Years Since
the Earthquake
and Tsunami

Memories for
the Future, Learning for the Future

At 14:46’18”on March 11, 2011,
the Great East Japan
Earthquake occurred,
with the seismic center at the seabed
of the Pacific coast of Tohoku.

Right After
the Disaster

Instantly after the unprecedented quake,
while everybody was in the midst of confusion and
terror, Google started to think about what we
can do. Just 14 minutes after the disaster,
a Crisis Response Team was established.

March 11, 16:32

Google Person Finder
Launch

1 hour and 46 minutes after the disaster,
the Crisis Response
Team had launched
the Google Person Finder.

March 13, 2011

Satellite Photos
Release
of the
Affected
Area

2 days after the disaster, Google released
satellite photos of the affected areas to provide
information to grasp damaged situations and to
help rescue activities.

Onagawa, Miyagi Prefecture

Before
( June 25, 2010 )

After
( March 18, 2011 )

March 14, 2011

Automobile Traffic

Record Map Release

Google released information on traffic and
road condition within the past 24 hours for
people who travel within the affected area and
also for those who head into Tohoku to provide
rescue support. Periodically, every morning
at 9am, Google updated the information.

Re-mobilize
the Paralyzed
Economy

Two months after the disaster, Google started
to provide support to help restore local
businesses.

May 16, 2011

A Site Release to
Support
Business
in East Japan
(now concluded)

YouTube tied up with a local newspaper with a
slogan “East Japan now in Business!” to introduce
local products and services on video to
communicate to the entire country of Japan
how active they are.

Recovering
Memories of
Days
Before
the Disaster

For many people living in the devastated area,
their precious memories had been lost by the
tsunami.

May 16, 2011

Memories for the
Future

“Memories for the Future” kicked off as a
project to collect and share landscapes and
videos of Tohoku before the incident, from all
over Japan. This project was launched in
order to deliver video of good memories of
Tohoku to people affected by the disaster who
are “long to see it again”.

Record
the
Damages
from
the Disaster

In summer 2011, Google started the “Digital
Archive Project” to record and keep scenery of
the constantly changing aftermath of the
unprecedented disaster, and to pass this records
on to future generations so that memories will
never be forgotten.

December 13, 2011

Launch of
Google Street View
for the Disaster Sites

6 months after the project kick-off, the initial
Google Street View was disclosed from
the ”Digital Archive Project”, which is still
active today.

Thinking of
the Youth
and
the Future

Google started to consider what technology
can provide and initiated a support for many
youths who have anxieties about their future
lives in Tohoku.

October 2012〜

Tohoku TECH Dojo

The first “Tohoku TECH Dojo” was held. This
is where young people can learn programming
freely in various locations in Tohoku. Google
provides support including sending teachers.

Do Not Let
Memories of
the
Disaster
be
Forgotten

Architectural remains from the disaster play a
role in displaying the immense harm. It is
important to learn about the earthquake and
damages caused by tsunami, but maintaining
those structures is a challenge.

December 6, 2012

Digital Archive of
Disaster Remains

As a part of “Digital Archive Project”, Google
filmed and released Google Street View panoramic
photos of exteriors and interiors of remaining
buildings in Iwate and Fukushima prefectures.
Two years after the disaster, some buildings
were already starting to be demolished.

A Town
where
Time has
Stopped

Due to the Fukushima Daiichi Nuclear Power
Station accident, some parts of Fukushima
were designated as the nuclear disaster site.
Fukushima was not yet on the path to
full-fledged reconstruction even 2 years after
the accident,

March 28, 2013

Google Street View of
Namie-machi

At the time, half of Namie-machi was designated
as a “caution zone” 20km radius from
the Daiichi Plant, and the remaining half as
“planned evacuation zone”. With the cooperation
of Namie-machi, these areas were captured
with Google Street View. This became
the start of continuous activities for Google
Street View to shoot and release photos of
areas in Fukushima designated as “difficult to
return zone”, “restricted for residential use”,
and “zone expecting lift of evacuation order”.

Support
the
Reconstruction
of Tohoku

From restoration to rehabilitation: 3 years
from the disaster, activities to accelerate
the rehabilitation of the businesses and
communities started to kick off.

May 21, 2013

Innovation Tohoku

“Innovation Tohoku”, the cloud matching platform
kicked off. This platform helped matching
people, such as entrepreneurs and
town-builders with those who are willing to
give support. Various people meet and
connect on this platform, in addition to the
growing number of people who have been
involved in Tohoku “already”.

Ideas to change
the
world
through
experiences
from Tohoku

Changing ideas that are with full of potentials
from youths in Tohoku, into real, and supporting
their challenges.

August 16, 2014

Google Science Fair
in Tohoku

”Google Science Fair in Tohoku” was held for
grade 1-3 students in high schools and
vocational high schools of Iwate, Miyagi, and
Fukushima prefectures. With a free mind, the
“young scientists” devised ideas to change the
world, while enjoying science and technology.

Record
the
Beautiful
Coasts
of
Sanriku

The Sanriku coastal area is famous for its ria
shoreline. The landscapes viewed from the
waters change over time as the reconstruction
proceeds.

October 17, 2014

Tohoku:
The Google Street View
from the Sea

People of the Tohoku coastal area live together
with the ocean. As a part of “Digital Archive
Project”, we captured beautiful summer and
autumn landscapes from the waters of the
Sanriku coast.

Feeling Tohoku
much closer

Tohoku can be a place that feels much closer,
and much more convenient to travel for everyone
including reconstructers, the local people,
and those who wish to visit Tohoku as tourists.

September 9, 2015

Adding a Bus
Transportation
Information
on Google Map

Google collected transportation information
from 29 bus companies mainly from Tohoku,
and added them on Google Map as a new
information.

Today
5 Years

“Learning for the
Future”
Knowledge Obtained
from
Reconstruction Support
Activities

Throughout the 5 years since the disaster, many companies have participated in reconstruction and
rehabilitation activities.
“Learning for the Future” is now released so that experiences and findings
gained through the companies activities
can be converted into an useful knowledge. This will energies
Japan, and can also be used to make sure we react much faster to
the next possible disaster.